Is Wealthy Affiliate a Scam? My Wealthy Affiliate Review 2023

Wealthy Affiliate is your all-in-one platform for launching a successful online business based on your hobbies, interests or hobbies.

Join over 2.6 million other members and get started today!


If you’re reading this, you’ve probably heard of Wealthy Affiliate and are looking for more “information” before making a decision. As a result, I’m going to try to help you understand what Wealthy Affiliate is, and how and why it can benefit you.

But first, before we dive in, let me warn you that there is a lot of information on this page. I want to be completely transparent with everything available within this opportunity so you can make an informed decision. So if you are short of time, you can take a FREE test drive of Wealthy Affiliate here, or you can scroll down to the sections below that are most relevant to you.

Now, with that out of the way, let’s define Wealthy Affiliate and who it is for.

Owners: Kyle Loudoun & Carson Lim
Cost: Starter (Free), Premium ($49/mth), Premium Plus+ ($99/mth) – Plus yearly discounts
Training:  9/10,  Expert Classes Weekly, 1,000’s of Training Modules
Websites/Hosting Included: Yes
Free Domain Include: Yes
Research Tools Included: Yes
AI Tools Included: Yes
Who It’s For: Beginner to Expert
Our Overall Rating: 9.9/10
Trust Pilot Rating: 4.8 out of 5 Stars


What Is Wealthy Affiliate All About?

Wealthy Affiliate is an all-inclusive platform that teaches you how to create, grow and scale an online business related to your interests, passions or hobbies. It’s for both newbies and experienced internet business owners and entrepreneurs, with close to 2.75 million active members worldwide.

Since it started back in 2005, Wealthy Affiliate has stood the test of time with a current excellent Trust Pilot rating of 4.8. and has the longest standing track record in the industry. It has been deemed the top company in the industry by over 50,000 independent reviews because everything you need to actually create an online business is included in the platform. 

Essentially, you can arrive at Wealthy Affiliate and have everything you need to start and grow one, or several successful online businesses, instead of having to source and pay for every individual tool that is needed. This keeps everything required for your business under one roof.

How Does Wealthy Affiliate Work?

Here’s a diagram outlining the process you’ll learn in depth at Wealthy Affiliate.

How Affiliate Marketing Works

This is a process that has been used to build wildly successful online businesses since the early 2000s, and the fundamental principles underlying this business model will continue to work for many years to come.

Let’s look at the various aspects of this 4-step process in greater detail so you have a better idea of what you’ll be doing, but if you want even more information about Wealthy Affiliate or this process, you can find it here on the WA website.

Step 1: Choosing Your Niche (Your Interest/Passion)

The first step in starting an online business is deciding what type of business you want. This is known as a niche. This can be anything, but the most natural way to choose a niche is to pick something that interests you . The more interested you are in your niche, the more likely you will be to stick out it long term.

Wealthy Affiliate PROVIDES training on how to find a niche, along with tools and techniques to help you come up with your own niche ideas. Unlike other programmes that require you to promote what they tell you, Wealthy Affiliate’s training assists you in choosing a direction for your business that you will enjoy, have fun with, and ultimately succeed with!


Step 2: Build Your Website. (The Foundation of Your Business)

After you’ve decided on a niche, the next step is to build out your website, as this is the foundation of your business.

Without a foundation, the structure is weak and unsustainable, much like a house. The same is true for an online/affiliate business. Your website generates all of your content, all of your traffic, all of your rankings, and all of your revenue.

Wealthy Affiliate offers one free WordPress website to new members.

Step 3: Get Traffic. (Your Audience)

You can’t sell anything if you don’t have any website visitors. The most powerful driving forces behind online traffic are search engines and social networks, and if you understand how to rank in Google, Bing, and Yahoo…and how to leverage platforms like Facebook, Twitter, Pinterest etc to drive traffic to your website, there is no limit to your potential.

Wealthy Affiliate TEACHES traffic. They know the best strategies and techniques for getting your website ranked quickly and effectively! Every week, you will receive new training that will provide you with new traffic strategies to use in your business.

Step 4: Make Money. ( Grow your business and your income)

This last step is about the money….but how do you make money? You have a niche, a website, and traffic, but what do you sell to these people? 

 As an affiliate marketer, you can promote over 550,000,000 (yes, 550 MILLION) products online. This means you don’t need to stock any of these products or services. You simply link to companies using your special affiliate links, and they give you a percentage (%) of every sale you make.

And this is only ONE of the many ways you can make money from your website once it has traffic. Advertising, building an email list, selling your own products/services, or reselling your website traffic to others are always to make money.

There is an Affiliate Programs platform that you have access within Wealthy Affiliate that you can use to search for affiliate programs across any niche. So there will also be something available for you to sell in order to monetize your new website

Wealthy Affiliate itself has one of the most lucrative affiliate programmes online, and you’ll be able to interact and work with some world’s most successful affiliate marketers. There is beginner to advanced training available on how to find affiliate programmes and convert visitors into “sales” on your website. It will only be a matter of time before you are considered an expert affiliate marketer.

The 3 Main Levels In WA


As soon as soon as you enroll in Wealthy Affiliate as a Starter Member (no credit card needed) , you’ll gain immediate access to Level one of The Online Entrepreneur Certification. This includes the first 5 Lessons (of a series of 50 lessons) walking you through the process of creating and growing a business within absolutely ANY niche that you want.

You’ll also have access to the Wealthy Affiliate community so you can get help if you need it 24/7, as well as access to a fantastic keyowrd research tool to help with your niche and content selection. 

Plus one free website plus hosting. 

No credit card needed to test drive WA risk free for a week and experience the awesome community for yourself .


Premium Level Membership

You will get access to the full training course. In the Starter course you got the first five lessons, now you have access to all 50 lessons on how to build a profitable business, plus access to additional weekly classes. The great thing is you can access all the recordings of previous classes as well.

You have help and support available 24/7 from the awesome community of 2million + members, as well as incredible tech support 24/7 which is invaluable in my opinion. ( More about this later)

You can build (with hosting) up to 10 websites, any other programme will require you to pay an additional fee for this.

plus the keyword tool with additional capabilities for research, basically everything in the Starter with heaps more.

Typically, Premium is the most popular package that people go for. If you’re looking to build a profitable blog/business, then this is the one to go for


# Premium Plus in the next membership level

This has all the benefits of Premium, plus access to over 300 expert classes and daily training from the experts in Wealthy Affiliate who are teaching what is working for them – the gems and the gold nuggets of scaling your business to the next level. They teach how they are making large amounts of money and teach top-notch stuff

You get up to 25 websites, plus unrestricted access to the keyword tool. All the benefits of Premium plus some.


Training Quality Section

As a Wealthy Affiliate member, you will have access to thousands of classes and training on every possible aspect of online business. The core training, which is recommended for new members, focuses on creating a niche blog website centered on something you are interested in

You will have all the necessary tools. Premium high-speed web hosting is included, as well as the Jaxxy Keyword research tool, weekly live online training classes, and recordings of all previous classes.

Hundreds of other training lessons and classes on topics ranging from social media marketing to YouTube marketing, digital real estate, website development, SEO, and much more.

You will learn how to choose a profitable niche that interests you in the core training. Create a niche blog website. Investigate relevant keywords to see what people in your niche are looking for.

Then, using those keywords, write quality, SEO-optimized articles/content for your website.

This content will then be ranked on search engines for those keywords, and people searching will come across your content and website. This is referred to as “free” traffic.

The training will teach you how to find affiliate products and services in your niche to review and/or recommend to your “traffic,” and if they make a purchase through your site, you earn a commission.

From website development and sales to local SEO marketing, digital rental real estate, social media marketing, YouTube marketing and monetization, and so on. NO ONE IN THE INDUSTRY HAS MORE TO OFFER!

Research Tools Section

You may have heard the saying “content is king” in conjunction with content marketing and SEO. It implies that high quality, interesting, unique and relaevant content contributes significantly to the success of businesses on the Internet. A good keyword tool is in my opinion essential for ranking on google, but these tools are often very expensive.

At WA you will have access to a superb keyword finder tool when you join as a Starter member – with the option to upgrade whether or not you stay on with WA. If you upgrade to Premium or Premium plus, then you retain access to the tool – to me this is worth the monthly or annual premiums on its own.

A single keyword can be worth thousands of dollars. Most keyword tools range from $20 to $100+ you get one of the best at no extra charge.

Understanding your audience and being able to identify significant pockets of opportunity online can make the difference between a very successful marketer and one who does not achieve any success. In fact, over the years, I’ve been able to rank for SINGLE keywords that have resulted in $1,000s of dollars in income. One article, one publication, and thousands of dollars in residual and ongoing income.

That is the reality if you understand how to properly research keywords and if you have access to the elite tools to do so.

You will have immediate access to this platform after joining Wealthy Affiliate. You will be able to master Search Engine Optimization (SEO) and Pay-Per-Click (PPC) marketing with ease if you understand how to research your audience and keywords.



The Wealthy Affiliate community is full of experts, and the “pay it forwards” knowledge model incubates NEW experts.

If you have ANY problems with your websites or hosting, you have direct access to the server admins (the technical gurus) who will assist you immediately, regardless of the time.

You can communicate with a live chat directly within your back office dashboard at any time. Experts and million-dollar marketers are always on the horizon at Wealthy Affiliate, and you can get help in seconds via the live chat platform.

Outside of these support channels, you can use the “Question” platform to ask the community of 2.7+ Million community members for assistance, and you will receive a wide range of answers and insight. It is an excellent platform for obtaining assistance on any business-related topic.



I have been with WA since 2015. Here are my top 5 reasons in no particular order why I have never left

# The Technical Support is unrivaled – No matter what the issue with my website, any time of the day or night, I know I will get an immediate response to my question – usually within 15-20 minutes.  I know the technical experts will get straight on to the issue and resolve it for me – helpful, friendly and responsive. I have been with other hosting providers over the years and NEVER had this amount of service. 

# The Phenomenal Training – With hundreds of videos to learn from on every aspect of this business, as well as weekly live classes, there is no need to waste time or money trying to find answers elsewhere. 

# Friendly Community support – with a community of 2million + there is also someone to answer my question and usually solve my query for me 24/7. More than that, the community starts to feel like family after a very short time. 

# The Owners are Visible and available ever day  Not only will you have access to the most interactive and helpful community for Internet Entrepreneurs on the planet, but you will also be able to communicate with and get direct assistance from the founders, Kyle and Carson. They are active members of the community and will be happy to assist you.

This red carpet treatment is not available anywhere else in the world, but it has been a feature of the WA platform since its inception. There isn’t a day that goes by when you don’t see Kyle or Carson interacting with comment threads, posting blogs, participating in live chat, or directly assisting people with their campaigns and businesses.

# Keyword Tool – I consider the keyword tool available with the paid membership is the easiest and the best I have ever used. If you are writing content for any reason – the keyword tool alone is worth the paid membership fee.

# Hosting for multiple number of fast loading websites, fast loading websites. Incredible value i my opinion.



Wealthy Affiliate’s Premium membership is by far the best value and most cost-effective way to start and grow an online business these days. Everything you need to start a business is all in one place, and it’s all included in your Premium membership. There are companies that charge $1,000s for services that Wealthy Affiliate provides.

$497 per year or $49 per month. That equates to slightly more than $1 per day for full access to the platform, support, website, tools, community, and expertise. When you compare this to a $2,500 university course on internet marketing (yes, ONE course), you can see how great the value is at WA. In fact, you could join WA for 5 years for the same price!


Wealthy Affiliate includes everything you need to start and grow a successful online business. It caters to people  with no prior knowledge,  to someone with years of online success. My recommendation  would be that you begin with the free Starter membership. 

You really have nothing to lose and a lot to gain. Give Wealthy Affilaite a shot; if you like us, stick around; if you don’t, you have nothing to lose (and will still have your own niche website up and running by lesson 4). I hope to see you around the neighbourhood soon!

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